Skills Course

Writing Letters of Intent (LOIs)

The LOI Is Where Deals Are Made or Lost

Jeb's practical course teaches you how to write a compelling, professional Letter of Intent that protects your position, signals credibility, and moves sellers to the table — without an attorney writing every word.

$197
ENROLL — WRITING LOIs — $197 →
What You'll Learn

Everything in This Course

✓What an LOI is and when to use it vs. a full purchase contract
✓The 8 essential elements every commercial LOI must include
✓How to anchor price without insulting the seller
✓Contingency language that protects you during due diligence
✓Earnest money, closing timeline, and exclusivity provisions
✓Real LOI templates from Jeb's actual deals
✓How to negotiate from an LOI to a signed contract
✓Common LOI mistakes that kill deals — and how to avoid them
Course Curriculum

What's Inside

Module 1
What Is an LOI?
When to use an LOI vs. a full contract. The LOI's role in the commercial transaction process.
Module 2
The 8 Essential Elements
Purchase price, earnest money, due diligence period, closing date, contingencies, exclusivity, financing, and representations.
Module 3
Pricing & Anchoring
How to make an offer that's taken seriously without overpaying. Price anchoring strategy.
Module 4
Contingency Language
Due diligence, financing, and inspection contingencies — the language that protects you.
Module 5
Exclusivity & Timing
How to lock up a deal with exclusivity provisions and realistic closing timelines.
Module 6
Real LOI Templates
Jeb's actual LOI templates from deals he has closed — annotated and explained.
Module 7
LOI to Contract
How to move from a signed LOI to a signed purchase agreement without losing momentum.
Module 8
Common Mistakes
The 10 most common LOI mistakes that kill deals — and exactly how to avoid each one.
Who Is This For?

This Course Is Right For You If...

→Investors who have found a deal but don't know how to make a formal offer
→Anyone who has lost a deal because their LOI wasn't taken seriously
→Investors who want to negotiate from a position of credibility and preparation
→Anyone taking the Language of Real Estate & Due Diligence course as a companion
Your Instructor

Jeb Fuller

CEO, University of Success® · Commercial Real Estate Advisor

Jeb Fuller started his career in New York City and earned a BBA in Real Estate from Pace University in Manhattan. He has advised on commercial real estate transactions across New York, Washington D.C., Atlanta, and Honolulu for decades.

He is the author of four published books on real estate investing and the CEO of University of Success®, a federally registered trademark. Every course in this catalog was personally designed by Jeb — not outsourced, not theoretical.

✓BBA in Real Estate — Pace University, Manhattan
✓Decades of active CRE advisory
✓Offices in NYC · DC · ATL · HNL
✓Published author — 4 books on RE investing
✓CEO, University of Success®
✓Federally registered trademark

Ready to Start?

$197 · Skills Course · University of Success®

ENROLL — WRITING LOIs — $197 →
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